If you’ve read my post on Teflon (READ HERE TO GET UP TO SPEED about everywhere teflon makes it’s way into) then you’ll also know that DuPont the company who produces the technology were forced to get it out of their non stick coatings by 2015. While the material replacing it is still fraught with doubt by environmental scientists, it is a little bit of progress nonetheless.
So how is a company to make money without all those millions on non stick fry pans needing that coating anymore? Well, in business school they’ll teach you to look for new revenue streams that identify a customer pain point.
That pain point they’ve found? Parents and their hatred of laundry and stains. It’s nothing new and products have been playing to that pain point since television began broadcasting commercials in the 50s.
So, for DuPont, that additional revenue stream is your kids school pants and shorts. It seems tops and jumpers have come away unscathed.Get that non stick treatment for your kids’ clothes and you’ll never have to worry about those pesky stains, right?
Sadly, just as most things sold to us with the tag line of ‘we’re making life easier for you’, once you lift the lid on that convenience, there is a negative side.
The ‘cost’ is paid elsewhere. My top 3 reasons you don’t want your child’s clothes to be teflon treated
- Our skin is our largest organ and through heat, sweat and friction can and does absorb any chemicals from its surface.
- PFCs like Scotchgard and Teflon are now in the rogues gallery of toxic, extraordinarily persistent chemicals that contaminate human blood and wildlife the world over (over 90% of Americans are showing PFOA in our bloodstream). *source: EWG.org
- Can cause irritation and eczema on skin contact (source. AllergySave)
Read more from a recent question about this very topic sent into the the EWG.org recently.
This is not a ‘first world problem’. When these things end up in ecosystems around the planet, this is everyone’s problem.
So, if you’re reading this and thinking HOLY CRAP! Do not panic. I always say that it’s wasted energy to freak out about what we didn’t know yesterday. We can only act upon new knowledge with a new action. That action is to buy quality shorts and pants without the teflon treatment.
I found some from Country Road kids but they were very expensive, so I was also going to check out KMart and Target for options there, which I’m sure there will be.
I am currently trying to source the major global school uniform manufacturers to then mount a petition. Millions of kids at school means millions of these chemicals on skin and in our environment, increasing as time goes on. Craziness, right?
How do you feel about this?
To end on a positive, I was SO excited to learn our local public school’s back packs were made from recycled, pthalate free plastics. It’s so important when we learn the freaky stuff, to focus on the good stuff that’s growing and help it grow, too, by praising awesome work done.
And for a laugh? I had briefly explained why we weren’t going to be taking the shorts, and then at the end said no to the plastic bag and carried out the shirts and jumper in my arms, I could pretty much tell everyone in the shop thought I was a loony.
Low Tox. Happy Us. Happy Planet.